Published On:May 21 2014
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Cafe Coffee Day brews major expansion plan.
Homegrown cafe chain, Cafe Coffee Day (CCD), credited with popularising coffee in a predominantly tea-drinking market like India, is adding 150 cafes and 120 Xpress outlets across the country this fiscal.
While the cafes will be sized between 800 and 1,000 sq. ft. each, the Xpress outlets, which are small and on-the-go formats, will be of 125 sq. ft. each.
CCD already has over 1,500 cafes spread across 300 cities and towns in the country and over 900 Xpress outlets in public places such as hospitals, airports and railway stations.
'We are targeting a 10 per cent growth in outlets and an 18-20 per cent growth in revenue during this fiscal (2014-15)' Venu Madhav, CEO of CCD, told Business Line.
HBL