Asian Footwears Expands Retail Push, Aims for 150 EBOs and ₹1,000 Crore Turnover Before FY29 Listing

New Delhi-based Asian Footwears, which operates a manufacturing facility in Bahadurgarh and secured an investment of ₹225–234 crore from Motilal Oswal Financial Services in 2021, has grown its revenue from ₹230 crore in FY22 to around ₹700 crore in FY26. The growth has been driven by wider distribution, stronger brand recall, and tighter control over manufacturing and pricing.

The company, traditionally focused on the mass-premium footwear segment, has now entered the premium category with the launch of its limited-edition sneaker, MoJo Clay. It has also expanded its comfort-focused portfolio with features such as memory foam cushioning, lightweight EVA and Phylon soles, and air-cushion technology commonly associated with global brands like Skechers, Puma, and Adidas in the ₹800–₹2,500 price range.

Targeting young consumers in Tier 2 and Tier 3 markets, Asian Footwears plans to more than double its exclusive brand outlets to over 150. The company is aiming to achieve ₹1,000 crore in revenue by FY27, setting the stage for a potential initial public offering by FY28–29.