US food chain Burger King opens first outlet in Chennai.

Burger King, a US-based fast food chain, has entered Chennai with the launch of its first outlet.

The 34th outlet, which will be operational from November 28, will be the first of the three stores in the city. Rajeev Varman, Chief Executive Officer, Burger King India, said the company has plans to open two more outlets in Chennai and are currently identifying suitable location in malls and high streets.

Keen on strengthening the existing markets, the company has plans to open 16 more stores by the year end before exploring other new avenues. “We will invest about ₹1.75-2.5 crore per store,” Varman said.

The fast food giant entered India November last year as a joint venture with Everstone Capital and so far has 34 company-operated outlets across the country.

HBL