Jaguar Land Rover opens Brazil facility.

Tata Motors-owned Jaguar Land Rover recently opened its new $750m (Rs. 2,400 crore) manufacturing facility and Education Business Partnership Centre in the state of Rio de Janeiro, Brazil.

Jaguar Land Rover’s new factory in Itatiaia is also the company’s first wholly-owned overseas facility and marks a further phase in its global expansion strategy following the opening of its Chinese joint venture factory in 2014. This is also its third facility outside the UK, the other being one in India.

The new facility will build both the Range Rover Evoque and Land Rover Discovery Sport for Brazilian customers. Vehicles will be on sale in dealers across Brazil this month.

“Land Rover is already Brazil’s market-leader for mid-sized premium SUVs, accounting for more than 30% of all sales in that segment. The Range Rover Evoque and the Land Rover Discovery Sport will now be manufactured for the first time in Latin America, building on their existing popularity with customers in Brazil,” said Wolfgang Stadler, Executive Director, Manufacturing.


BS