Published On:February 25 2014
Story Viewed 22898 Times
Carmakers plug into Bhutan's electric drive.
It is not too often that you see Bhutan make news in the automotive world. Yet this country played host to Carlos Ghosn, CEO of Nissan Motor, last week. And in the coming days, the top management of Mahindra & Mahindra will be visiting, too.
This Himalayan kingdom, better known for its happiness quotient, is now on a new mission: electric cars. This is what prompted Ghosn to make a stopover and finalise a pact for supply of his company's Leaf electric car, which will be used by Bhutan's Government officials and its taxi segment.
M&M, likewise, will enter into an agreement for its e20, which will soon be seen on Bhutan roads, even though its numbers in India are little to write home about. It is nearly a year since the e20 made its debut, but with no sops coming in from the Indian Government, its price tag of over Rs. 5 lakh has been the biggest deterrent to buyers.
And, yet here is India's neighbour, which has made its clean air intent loud and clear with its electric car programme. Bhutan is proud of its ecosystem and, clearly, respects what nature has to offer. Its government believes that as part of this drive, the best bet for clean air is electric cars.